When One Lead Question Turns the Whole Sales Process Upside Down

Our client asked us to move away from our usual lead enquiry approach. Rather than asking about membership pricing, joining offers or general information about the club, our mystery shoppers introduced a more specific training goal and asked how the club could support them. WOW – did this turn the apple cart upside down.
How Do Your Teams Respond to Their Mystery Shop Report?

The last couple of months have been incredibly busy with many mystery shopping reports delivered across a range of fitness businesses. We mystery shopped via Web enquiries, Call enquiries, Walk In Tours and In Club Class Experiences. As always, the results provided valuable insight into the real enquiry and tour experience prospective members receive when they first interact with your club.
Do You Know We Can Mystery Shop Your Competitors?

In a competitive market your prospects are not just comparing prices, they are comparing experiences.
Why Being Boutique Matters in Mystery Shopping

At Mystery Shopping for Fitness Businesses, we actually pride ourselves on being boutique. Not small – but boutique! The difference?
Mystery Shop Reveal: Saturday Vs Weekday

A staggering 95% of Mystery Shop Call Evaluations that were carried out on a Saturday had disappointing results for our clients.